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# Hannah Gibbs

**Headline:** Professional profile
**Location:** Boston, MA, USA

## About

Hannah Gibbs works in event marketing for a school in the education sector, where she designs and delivers personalized event experiences that move prospective students from attendance to enrollment. She is strongest in full-funnel event marketing, measuring performance from event attendance through engagement and conversion, and in building high-touch experiences at significant scale. Hannah managed end-to-end events for 700 accepted students, using personalized touchpoints to support their decision-making process. Her accepted-student event strategy contributed to a 70% increase in conversion from event attendance to enrollment. She also manages 400 student ambassadors, delegating work effectively to enable coordinated, large-scale execution.

## Highlights

- Achieved a 70% increase in conversion from event attendance to enrollment through personalized accepted-student events.
- Managed end-to-end events for 700 accepted students with personalized touchpoints.
- Manages 400 student ambassadors and delegates work effectively for large-scale execution.
- Builds personalized event experiences at scale to drive enrollment conversion.
- Uses full-funnel event marketing measurement, tracking attendance, engagement, and conversions.

## FAQ

### What does Hannah do?

Hannah works in event marketing for a school in the education sector. She creates and manages events designed to engage accepted students and support enrollment conversion.

### What are Hannah's strongest event-marketing skills?

Hannah specializes in personalized event experiences at scale, full-funnel event marketing, and measuring outcomes from attendance through engagement to conversion.

### What conversion result has Hannah achieved?

Hannah achieved a 70% increase in conversion from event attendance to enrollment through personalized accepted-student events.

### What large-scale student event experience has Hannah managed?

Hannah managed events end to end for 700 accepted students, incorporating personalized touchpoints throughout the experience.

### How does Hannah lead event teams at scale?

Hannah manages 400 student ambassadors and delegates work effectively to support large-scale event execution.

### How does Hannah measure event performance?

Hannah tracks the event funnel from attendance through engagement and ultimately to conversions, connecting event activity to enrollment outcomes.

### What kinds of roles or industries is Hannah interested in exploring?

Hannah is looking to transition from education into another industry and is open to a range of opportunities, with particular interest in product and branding.

## Links

- LinkedIn: https://www.linkedin.com/in/hannah-gibbs-9570411a3

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