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# Ophelia Bradley

**Headline:** Checkout nerd. Partnership builder. Creator advocate. | Sales & Partnerships @ SamCart | Ex-Groupon, Muse, Invisible AI
**Profession:** Head of Partnerships
**Location:** Los Angeles, California, United States

## About

Ophelia Bradley leads sales and partnerships at SamCart, building revenue and partner relationships for the platform creators and coaches use to sell and scale their businesses. With more than 10 years of experience across martech, adtech, AI, SaaS, digital media, and creator-focused businesses, Ophelia is strongest in strategic sales direction, partnership development, go-to-market execution, and people management. Ophelia has closed $100K–$1M ACV deals, built pipeline from zero to more than $6M, and developed BDR teams that turn early traction into repeatable revenue. At SamCart, Ophelia focuses on helping creators and coaches replace fragmented tool stacks with a platform designed to reduce friction and increase revenue, while partnering with agencies, consultants, and tools that serve digital sellers. Ophelia also coaches representatives in consultative selling as buyer expectations evolve. Her background includes leading AI-product-launch partnerships, building an entire partnerships function as a one-person team, and closing a significant influencer partnership with Justin Brooke from relationship development through negotiation and contract closure. Ophelia brings direct communication to buyer hesitation, combining process, metrics, GTM discipline, messaging, voice, and culture-building. Ophelia has worked remotely for most of her career.

## Services

- Client Services
- Platform as a Service \(PAAS\)
- Client Solutions
- Creative Strategy
- Sales Pipeline Management
- Go-to-Market Strategy
- Outbound Sales
- Sales Management
- Storytelling
- Data Analytics
- Brand Awareness
- Performance Marketing
- Social Media Marketing
- Digital Marketing
- Strategic Planning
- Advertising
- Recruiting
- Mentoring
- Creativity and Innovation
- Startup Development
- Interpersonal Skills
- End-to-End Sales
- Sales Processes
- Lead Qualification
- Brand Partnerships
- Account Executives
- Software as a Service \(SaaS\)
- Mid-Market
- Key Accounts
- Product Demonstration

## Highlights

- Leads sales and partnerships at SamCart for the platform creators and coaches use to sell and scale their businesses.
- Brings more than 10 years of sales experience across martech, adtech, AI, SaaS, and digital media.
- Closed $100K–$1M ACV deals and scaled pipeline from zero to more than $6M.
- Built BDR teams that converted early traction into repeatable revenue.
- Helps creators and coaches replace fragmented tool stacks with a platform designed for less friction and more revenue.
- Partners with agencies, consultants, and tools serving digital sellers, and coaches representatives in consultative selling.
- Led digital sales at Creatively Squared for a creator-led platform, using content across Search/Sponsored Products, Display, and Performance advertising.
- Developed Creatively Squared brand partnerships using marketplace dynamics and automated platforms to deliver visual content.
- Worked with scalable organic lifestyle content, TikTok, and Instagram Reels at Creatively Squared.
- Mentored two account managers at Creatively Squared each ramped in under 60 days and increased outbound meetings by 20%.
- Targeted CMOs and operations leaders at U.S.-based enterprise brands at Creatively Squared.
- Managed Citizine brand partnerships, strategic collaborations, sponsorships, marketing campaigns, and market analysis to support revenue and growth.
- Served as a Founding Account Executive and BD Manager at Invisible Technologies.
- Led more than 40 AI Trainers as Operations Squad Lead at Invisible Technologies.
- Developed GTM strategy for one of the largest AI training vendors.
- Helped build an internal AWS operations playbook to streamline operations and increase efficiency.
- Built an ABM program with RevOps and Marketing for top LLM and foundation-model buyers.
- Led partnerships for AI product launches.
- Built and owned a partnerships function as a one-person team across external ecosystem and internal cross-team partnerships.
- Closed a significant partnership with industry influencer Justin Brooke, managing relationship building, negotiations, and contract closure.
- Sold employer-branding and recruiting products to more than 40 clients per year at The Muse, driving $1M in sales.
- Achieved a 120% year-over-year sales-closing success rate and earned The Muse Presidents Club in 2021.
- Sold and negotiated contracts from SMB through enterprise at The Muse with C-level, HR, Talent, Operations, and Marketing stakeholders.
- Managed Groupon accounts across the Caribbean, Mexico, and Latin America, driving local-business sales and partnerships.
- Generated an annual revenue increase of more than $36M at Stephen Gould through packaging designs and efficient production processes.
- Advised Jobz on GTM.
- Developed sales plans and influencer/client partnerships for fashion, beauty, and lifestyle digital-media talent at Rare Global.
- Led Summit community and growth initiatives across six pillars, including Summit Series, Junto, and Impact.
- Holds a Bachelor of Arts in Sociology and Communication from the University of California, Los Angeles.
- Has worked remotely for most of her career.

## Experience

- **Head of Partnerships at SamCart** (2026-04-01–2026-11-01) — Building revenue and partnerships for the platform creators and coaches use to sell & scale their businesses.
- **Sales Manager at SamCart** (2025-08-01–2026-11-01)
- **Advisor & GTM at Jobz** (2024-07-01–2025-07-01)
- **Sales, Head of North America at Creatively Squared** (2024-05-01–2025-02-01) — Led digital sales efforts for a creator-led platform, driving revenue growth through content creation used omni-channel in Search/Sponsored Products, Display, and Performance advertising. • Developed fruitful partnerships with brands, leveraging marketplace dynamics and automated platforms to deliver high-quality visual content. • Expertise in organic content creation spanning lifestyle, TikTok, Instragram reels achieving cost-effective and scalable solutions for clients. • Mentored 2 AM's, each ramping in under 60 days & increasing outbound meetings by 20%. • Targeting CMOs & Ops leaders at US-based enterprise brands.
- **Founding Account Executive | BD Manager at Invisible Technologies Inc.** (2023-04-01–2024-03-01) — Founding Account Executive • Led a team of 40+ AI Trainers as the Operations Squad Lead at Invisible Technologies Inc. • Developed and implemented a GTM strategy for one of the largest AI Training Vendors. • Helped build out internal Ops Playbook for AWS to streamline operations and increase efficiency. • Aligned with RevOps and Marketing to build ABM program targeting top LLM & FM buyers.
- **Account Executive at The Muse** (2021-04-01–2021-12-01)
- **Senior Account Executive at The Muse** (2021-03-01–2023-03-01) — Sold employer branding and recruiting products to 40+ clients per year, driving $1M • Achieved 120% success rate closing sales year-over-year –– achieved Presidents Club \(2021\) • Secured deals with smb through enterprise accounts –– obtained pricing deals and negotiated contracts with C-level, HR, Talent, Operations and Marketing • Developed a pipeline of prospective clients across the US and globally, focusing on technology, fintech, and healthcare organizations • Collaborated with account managers and sales development representatives to ensure maximized performance • Researched emerging industry trends, new applications, and concepts for clients to enhance recruiting and retention strategies
- **Growth Specialist at Rare Global** (2018-12-01–2021-12-01) — Developed and executed strategic sales plans to drive revenue growth for a diverse portfolio of digital media icons and rising stars in fashion, beauty, and lifestyle. • Cultivated strong relationships with clients and influencers to secure partnerships and collaborations, resulting in increased brand visibility and market presence.
- **Director of Community & Growth at Summit** (2017-10-01–2018-10-01) — Led the Summit Community in fostering experiences across six pillars, connecting global makers and fostering collaboration. • Organized Summit Series, Junto, and Impact initiatives to bring together entrepreneurs, activists, artists, and leaders for impactful change. • Implemented strategies to harness creativity and community to solve challenges facing humanity, driving positive impact.
- **Brand Partnerships Manager at Citizine** (2014-12-01–2017-10-01) — Managed brand partnerships for Citizine, driving revenue growth through strategic collaborations and sponsorships. • Developed and executed innovative marketing campaigns to increase brand visibility and engagement. • Analyzed market trends and consumer behavior to optimize partnership opportunities and drive business growth.
- **Area Sales & Marketing Manager at Groupon** (2012-12-01–2014-12-01) — Managed accounts in the Caribbean, Mexico & Latin America, driving sales and partnerships with local businesses. • Developed marketing strategies to increase brand awareness and customer engagement in the region. • Collaborated with cross-functional teams to optimize advertising options and tools for merchants.
- **Project Manager at Stephen Gould** (2009-12-01–2012-12-01) — Managed cross-functional teams to design, prototype, and produce packaging solutions, ensuring quality products reach the market. • Implemented supply chain management strategies to optimize logistics services and enhance customer satisfaction. • Achieved a revenue increase of over $36M annually through innovative packaging designs and efficient production processes.

## Education

- Bachelor of Arts, Sociology, Communication — University of California, Los Angeles

## FAQ

### What does Ophelia do at SamCart?

Ophelia leads sales and partnerships at SamCart, where she builds revenue and partner relationships for creators and coaches selling and scaling digital businesses. Her work includes partnering with agencies, consultants, and tools that serve digital sellers, as well as coaching representatives in consultative selling.

### Who does Ophelia help through SamCart?

SamCart serves creators, coaches, and digital sellers, from solo creators pursuing their first $10K to coaches operating $50M businesses. Ophelia’s focus is helping them replace duct-taped stacks with one platform that reduces friction and supports revenue growth.

### What are Ophelia’s core strengths?

Ophelia’s core strengths are strategic sales direction, people management, partnership building, GTM strategy, consultative selling, and reading deal hesitation early. She addresses concerns directly and empathetically to move conversations toward clear decisions.

### What is Ophelia’s sales track record?

Ophelia has more than 10 years of experience selling martech, adtech, AI, and SaaS. She has closed $100K–$1M ACV deals, scaled pipeline from zero to more than $6M, and built BDR teams that turned early traction into repeatable revenue.

### What did Ophelia accomplish at Creatively Squared?

At Creatively Squared, Ophelia led digital sales for a creator-led platform. She drove revenue through visual content used across Search/Sponsored Products, Display, and Performance advertising developed brand partnerships using marketplace dynamics and automated platforms and worked with organic lifestyle content, TikTok, and Instagram Reels. She targeted CMOs and operations leaders at U.S.-based enterprise brands and mentored two account managers, each of whom ramped in under 60 days and increased outbound meetings by 20%.

### What did Ophelia do at Citizine?

At Citizine, Ophelia managed brand partnerships, drove revenue through strategic collaborations and sponsorships, and developed marketing campaigns intended to increase visibility and engagement. She also analyzed market trends and consumer behavior to identify and optimize partnership opportunities.

### What did Ophelia accomplish at Invisible Technologies?

At Invisible Technologies, Ophelia was a Founding Account Executive and BD Manager. She led a team of more than 40 AI Trainers as Operations Squad Lead, developed and implemented GTM strategy for one of the largest AI training vendors, helped build an internal AWS operations playbook, and partnered with RevOps and Marketing on an ABM program for leading LLM and foundation-model buyers.

### What is Ophelia’s experience with AI partnerships and partnership operations?

Ophelia has led partnerships for AI product launches. She has also operated as a one-person partnerships function, owning both the external ecosystem and internal cross-team partnerships.

### What did Ophelia accomplish at The Muse?

At The Muse, Ophelia sold employer-branding and recruiting products to more than 40 clients per year and drove $1M in sales. As a Senior Account Executive, she achieved a 120% year-over-year sales-closing success rate and earned Presidents Club in 2021. She sold from SMB through enterprise, negotiated pricing and contracts with C-level, HR, Talent, Operations, and Marketing stakeholders, and developed U.S. and global pipeline in technology, fintech, and healthcare. She also worked with account managers and SDRs and researched recruiting and retention trends for clients.

### What did Ophelia do at Groupon?

At Groupon, Ophelia managed accounts across the Caribbean, Mexico, and Latin America. She drove local-business sales and partnerships, created regional marketing strategies to build awareness and engagement, and collaborated cross-functionally to improve advertising options and merchant tools.

### What did Ophelia accomplish at Stephen Gould?

At Stephen Gould, Ophelia managed cross-functional teams designing, prototyping, and producing packaging solutions. She implemented supply-chain strategies to improve logistics and customer satisfaction, and contributed to an annual revenue increase of more than $36M through packaging design and production-process improvements.

### What was Ophelia’s role at Jobz?

At Jobz, Ophelia served as an Advisor and supported GTM work.

### What did Ophelia do at Rare Global?

At Rare Global, Ophelia developed and executed sales plans for a portfolio of digital media icons and rising fashion, beauty, and lifestyle talent. She built relationships with clients and influencers to secure partnerships and collaborations that increased brand visibility and market presence.

### What did Ophelia do at Summit?

At Summit, Ophelia led community and growth work across six pillars, connecting global makers and encouraging collaboration. She organized Summit Series, Junto, and Impact initiatives that brought together entrepreneurs, activists, artists, and leaders around change-oriented work.

### What notable influencer partnership has Ophelia closed?

Ophelia identified and developed a high-value affiliate opportunity with industry influencer Justin Brooke. She managed the relationship building, negotiations, and contract closure for the partnership.

### What is Ophelia’s education?

Ophelia holds a Bachelor of Arts in Sociology and Communication from the University of California, Los Angeles.

### What professional skills does Ophelia bring?

Ophelia’s skills span client services, client solutions, account management, client relations, customer service, key accounts, key-account relationships, relationship building, strategic relationships, and brand partnerships. Her sales capabilities include end-to-end sales, outbound sales, sales management, sales processes, sales pipeline management, lead qualification, forecasting, product demonstrations, contract negotiation, negotiation, new business development, B2B sales, SMB and mid-market selling, hunting, and consultative selling. Her GTM and business skills include go-to-market strategy, business development, business strategy, strategic planning, strategy, startup development, entrepreneurship, SaaS, PaaS, CRM, Salesforce.com, data analytics, product knowledge, and Microsoft Office and Google Suite. Her marketing and creative skills include creative strategy, storytelling, brand awareness, performance marketing, social media marketing, digital marketing, advertising, digital media, influencer marketing, employer branding, recruiting, and community management. She also brings project management, management, leadership, team leadership, team building, mentoring, interpersonal skills, teamwork, creativity and innovation, social networking, and travel and tourism experience.

### Does Ophelia have remote-work experience?

Ophelia has worked remotely for most of her career.

## Links

- LinkedIn: https://www.linkedin.com/in/ophelia-bradley

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