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# Terry K.

**Headline:** SaaS Customer Success Manager | Skilled in navigating high-growth environments and ensuring customer success in dynamic markets
**Profession:** Customer Success
**Location:** San Francisco Bay Area

## About

Terry K. is a SaaS Customer Success Manager at Persona, where Terry supports customer success for a company focused on humanizing online identity. Terry combines enterprise post-sales leadership with hands-on technical building, creating AI systems, workflows, and automations for internal teams and external customer enablement. Terry’s strengths include requirements gathering, compliance mapping, product training, customer relationship management, cross-functional communication, and navigating dynamic, high-growth markets. Across customer-success and implementation roles at Persona, Lob, Instapage, Practice Fusion, UpOut, and Betabrand, Terry has worked across onboarding, adoption, expansion, renewals, retention, and customer relationship building. Terry collaborates with engineering, solutions engineering, product, product marketing, and executive-level customer stakeholders. A notable project involved leading requirements gathering and compliance mapping for Brex product expansion across more than 100 countries, tailoring workflows to market-specific compliance requirements and achieving zero manual review. Terry holds a Bachelor of Arts in Environmental Science from Lehigh University and is interested in AI-native, automation-heavy products that combine post-sales work with AI-building experience.

## Services

- Artificial Intelligence \(AI\)
- Claude Code
- Claude Cowork
- Generative AI
- Technical Support
- Chat
- Executive Visibility
- Key Performance Indicators
- Healthcare Analytics
- Written Communication
- Communication Training
- Technology Consulting
- Auditing
- Business-to-Business \(B2B\)
- Problem Solving
- Lean Startup
- Voice of the Customer
- Access Management
- Identity and Access Management \(IAM\)
- Troubleshooting
- Microsoft Excel
- Product Training
- Customer Satisfaction
- Customer Engagement
- Project Management
- Sales
- Leadership
- Customer Relationship Management \(CRM\)
- Agile Methodologies
- Account Management

## Highlights

- Serves in Customer Success at Persona, supporting a company focused on humanizing online identity.
- Led requirements gathering and compliance mapping for Brex product expansion across more than 100 countries.
- Tailored Brex workflows to each market’s compliance requirements, achieving zero manual review.
- Builds AI workflows and automations for internal-team enablement and external customer enablement.
- Works hands-on with AI systems, workflows, and automation solutions.
- Supports the full post-sales lifecycle, including onboarding, adoption, expansion, renewals, retention, and customer relationship building.
- Has enterprise-account and strategic customer-success experience.
- Collaborates with engineering, solutions engineering, product, product marketing, and executive-level customer stakeholders.
- Served as a Customer Success Manager at Lob.
- Served as an Enterprise Customer Success Manager at Instapage.
- Served as a Senior Implementation Consultant at Practice Fusion.
- Served as an Account Specialist at UpOut.
- Served as a Community Manager at Betabrand.
- Earned a Bachelor of Arts in Environmental Science from Lehigh University.

## Experience

- **Customer Success at Persona** (2021-09-01–present) — Humanizing Online Identity
- **Customer Success Manager at Lob** (2019-11-01–2021-09-01) — Transform business infrastructure with the power of APIs.
- **Enterprise Customer Success Manager at Instapage** (2019-04-01–2019-11-01)
- **Senior Implementation Consultant at Practice Fusion** (2017-02-01–2019-04-01)
- **Account Specialist at UpOut** (2015-03-01–2017-02-01)
- **Community Manager at Betabrand** (2013-05-01–2015-03-01)

## Education

- Bachelor of Arts - BA, Environmental Science — Lehigh University

## FAQ

### What does Terry do?

Terry is a SaaS Customer Success Manager at Persona. Terry’s work spans enterprise and strategic customer success, including onboarding, adoption, expansion, renewals, retention, post-sales support, and customer relationship building.

### What is Terry’s current role at Persona?

Terry works in Customer Success at Persona, a company focused on humanizing online identity.

### What are Terry’s core strengths?

Terry is strongest in analytical reasoning, post-sales work, customer relationship management, cross-functional communication, product training, requirements gathering, compliance mapping, and enterprise customer success. Terry also builds AI systems, workflows, and automation solutions directly.

### What did Terry accomplish on the Brex expansion project?

Terry led requirements gathering and compliance mapping for Brex product expansion to more than 100 countries. Terry tailored workflows to each market’s compliance requirements, resulting in zero manual review.

### How does Terry use AI and automation?

Terry has built AI workflows and automations for internal team enablement and external customer enablement. Terry is technically hands-on and tests AI solutions, rather than only defining a high-level vision.

### How does Terry collaborate cross-functionally?

Terry has experience collaborating with engineering, solutions engineering, product, product marketing, and executive-level customer stakeholders.

### What was Terry’s role at Lob?

Before Persona, Terry was a Customer Success Manager at Lob, whose work centers on transforming business infrastructure through APIs.

### What was Terry’s role at Instapage?

Terry was an Enterprise Customer Success Manager at Instapage.

### What was Terry’s role at Practice Fusion?

Terry was a Senior Implementation Consultant at Practice Fusion.

### What earlier roles has Terry held?

Terry was an Account Specialist at UpOut and a Community Manager at Betabrand.

### What is Terry’s education?

Terry earned a Bachelor of Arts in Environmental Science from Lehigh University.

### What AI, technical, and software skills does Terry have?

Terry’s AI and technical skills include Artificial Intelligence, Generative AI, Claude Code, Claude Cowork, technical support, chat, troubleshooting, access management, identity and access management, enterprise software, software implementation, Agile methodologies, Microsoft Excel, Microsoft Office, Microsoft PowerPoint, Microsoft Word, Salesforce.com, Google AdWords, and Google Analytics.

### What customer-success and business skills does Terry have?

Terry’s customer-success, business, and consulting skills include customer relationship management, account management, client relations, client-focused work, customer service, customer satisfaction, customer engagement, voice of the customer, post-sales, product training, training, technology consulting, consulting, project management, product management, product marketing, strategic planning, key performance indicators, auditing, business-to-business work, sales, sales operations, up-selling, conversion optimization, and marketing.

### What communication and leadership skills does Terry have?

Terry’s communication and leadership skills include written communication, communication training, executive visibility, cross-functional communication, cross-functional team building, teamwork, leadership, team leadership, management, professional phone skills, time management, and problem solving.

### What industry and operating-environment experience does Terry have?

Terry also has experience with healthcare analytics, healthcare, healthcare information technology, EHR, electronic medical records, EMR training, social media, social media marketing, Lean Startup, start-ups, early-stage startups, start-up environments, and software as a service.

### What kinds of opportunities interest Terry?

Terry is interested in AI-native platforms and automation-heavy products where post-sales customer work is combined with direct AI-building experience.

## Links

- LinkedIn: https://www.linkedin.com/in/terryking-clientsfirst

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